Own the product strategy and roadmap for the freemium-to-Premium funnel, improving conversion, trial-to-paid, ARPU, and long-term retention
Shape subscription plans and portfolio in partnership with Pricing & Packaging, including tiers, durations, and regional pricing strategies
Lead discovery, design, and delivery of subscriber-facing features from concept through global rollout
Run lifecycle and monetization experiments across trials, win-back, upgrades, payment recovery, and retention flows
Translate behavioral and revenue data into hypotheses, define success metrics, and drive a prioritized experimentation roadmap
Design and evaluate A/B experiments, scaling solutions that deliver measurable impact
Balance trade-offs across user value, revenue impact, and operational complexity
Partner with Finance, BizOps, and regional teams to localize plans, offers, and messaging
Communicate strategy, results, and trade-offs clearly to senior stakeholders

You have 5+ years of product management experience delivering customer-facing products at scale
You have strong experience working with subscription or monetization models
You think in funnels and cohorts, connecting product decisions to business outcomes like retention and revenue
You are comfortable designing and interpreting experiments and using data to guide decisions
You have experience working across global markets and understand how to balance consistency with localization
You bring strong judgment when making product and prioritization trade-offs
You communicate clearly and collaborate effectively across cross-functional teams
You are curious, adaptable, and comfortable working in ambiguous environments

Senior Product Manager – Subscriptions

Key skills