Senior Paid Ads Specialist

Role Overview

• Manage and optimize Meta ad campaigns for a portfolio of 10+ active client accounts.
• Build, test, and iterate on high-converting lead gen funnels, VSLs, and booked call structures.
• Own the client relationship directly, leading weekly strategy calls and reporting on performance with clarity and confidence.
• Monitor budgets, pacing, and delivery to ensure efficient cost per lead (CPL) and cost per acquisition (CPA).
• Collaborate with the founder to develop and test aggressive ad creatives, hooks, and messaging.
• Proactively identify underperforming metrics and implement fixes before they impact the client’s bottom line.
• Document and systematize media buying processes to ensure scalability for future hires.

Requirements

• Proven experience managing $30k–$100k+ in monthly Meta ad spend across multiple accounts.
• Specific expertise in the home services, home improvement, or contractor verticals.
• Deep understanding of high-ticket, considered-purchase sales cycles and how to optimize for lead quality rather than just volume.
• Extreme ownership mentality: you are someone who flags opportunities and solves problems without being asked.
• Mastery of performance metrics, including the ability to maintain a minimum 2x ROAS (at 30% profit margins) for clients.
• Highly structured testing methodology with a focus on data-driven experimentation over ad-hoc changes.
• Exceptional communication skills and the ability to lead client-facing calls independently.
• Ability to work within or have significant overlap with EST/CST business hours.
• Experience mentoring or reviewing the work of junior media buyers.
• Experience with CRM integration and lead tracking for local service businesses.
• Deep knowledge of funnel building software and landing page optimization.

Benefits

💻 Fully Remote: Work from anywhere with international teams 🤝 Peer Community: Connect with high-performing sales professionals in our network 🧭 Ongoing Support: Receive guidance from Huzzle before and after placement 💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals