Growth Marketing, Social Content

AppLovin is a technology company that helps businesses connect with their ideal customers through software and AI solutions. The role involves driving advertisers to Axon through organic content, focusing initially on e-commerce and expanding into other areas. The ideal candidate will be a storyteller who can create engaging content and measure its effectiveness.

Responsibilities:

• Figure out what content actually lands and ship it. Live tools, charts, videos, webinars, livestreams, podcasts, mini-sites, whatever wins. Pull from our first-party advertiser data, customer voices, the product roadmap, and the broader market
• Share the work publicly. Post on X, LinkedIn, YouTube, podcasts, and wherever the audience lives. You are comfortable being the public face of what you ship
• Set the cadence: ship every week, measure every week, prune every month

Requirements:

• You have built something that went viral. A tool that got passed around, a tweet that broke 10M views, a podcast that hit, a video that broke 1M, a Substack that scaled past 10k subs
• You are a storyteller first
• You can build from scratch on your own, and you also know how to partner with designers, researchers, and business development teams to amplify what you ship
• You are obsessed with what builders are shipping right now. AI agents, indie tools, viral consumer apps, design-forward products
• You know who is making them and why they are working
• You are fluent in Claude Code and agentic AI tools
• You build things with them — sites, tools, workflows, content. Not just chat with them