Content Marketing Engineer

Crescendo is a leading AI-Native Customer Experience solution provider, focused on integrating AI and human agents for seamless customer interactions. They are seeking a Content Marketing Engineer to develop thought leadership, conduct original research, and create compelling content for various campaigns and events.

Responsibilities:

• You ghost-write and co-create with our CEO and leadership team
• You commission and produce data stories
• You write the pieces that make that frame stick
• You build it — from the pre-announcement thought leadership to the post-launch case study
• You create the content that makes Zendesk, Intercom, and Sierra displacement happen
• You write the content that makes a COO at an insurance company feel like we built this for them
• Topic selection, speaker coordination, promotion, live execution, and repurposing
• Pre-event thought leadership
• Live social amplification
• You interview customers, find the insight buried in their results, and turn it into a case study that closes deals
• You use AI as a force multiplier — for research, for first drafts, for repurposing, for distribution
• You work closely with the VP of Product Marketing on strategy and positioning
• You pull from sales call insights, win/loss data, and market insights to make sure what you publish reflects what buyers actually feel — not what we wish they felt
• You measure what matters: share of voice, pipeline influence, content-assisted deals

Requirements:

• 6-8 years in B2B content marketing, ideally at a technology company in a category-creation or high-growth phase
• A portfolio of work you're proud of — thought leadership, research reports, campaign content, case studies. Not a content factory. Specific pieces with specific results
• Genuine AI fluency. You use AI tools daily. You have a workflow. You can show us how you produce more without losing quality
• Strong editorial instincts. You know the difference between content that earns attention and content that fills a calendar. You fight for the former
• Comfortable working with technical subject matter experts to extract insight and turn it into something a non-technical buyer finds compelling
• Experience owning a webinar or event content program — not just contributing to one
• Track record of connecting content decisions to pipeline outcomes. You know what worked and why