Account Manager (Marketing Agency)

Spa Surge is a fast-growing agency where creativity meets opportunity. They are seeking an experienced Account Manager with a background in the hot tub industry to manage client relationships, oversee project execution, and ensure client satisfaction.

Responsibilities:

• Serve as the primary liaison between clients and internal teams
• Build and maintain strong, long-lasting client relationships, with a focus on the hot tub industry
• Understand client objectives and provide strategic advice to meet their needs, including seasonal sales and promotions
• Oversee the execution of client projects from inception to completion, including new pages and ads for seasonal sales, onboarding, and special events
• Coordinate resources and ensure timely delivery of services
• Monitor project progress and communicate updates to clients
• Communicate client requests and changes to internal teams promptly
• Analyze and report on client performance metrics, providing regular updates on client satisfaction
• Identify areas for improvement and develop strategies for client success
• Send monthly performance reports and updates on new pages, ads, and seasonal campaigns
• Work closely with internal teams, including Marketing, Advertising, and Sales, to ensure client expectations are met
• Brief internal teams after onboarding calls and provide strategic client insights
• Participate in team meetings to provide client feedback and share insights
• Communicate CRM & pipeline-related tasks and media buying team requests
• Coordinate client tasks related to ad account access, GMB connections, and payment methods
• Gather information during onboarding calls and ensure new clients progress through the onboarding process
• Coach clients on strategies and help them with promotions and offers tailored to their needs
• Provide ongoing guidance and strategic advice during monthly client calls
• Facilitate strategy discussions to align client objectives with marketing efforts
• Serve as the primary point of contact for communicating appointment scheduling by AI or appointment setters
• Send happy holiday emails and other client engagement communications
• Respond to client inquiries and address any concerns
• Review project statuses and address any immediate issues
• Conduct daily check-ins with internal teams on project progress
• Hold regular meetings with clients to discuss project updates and performance
• Collaborate with the Marketing team to align on campaign strategies
• Analyze weekly metrics and prepare reports for internal review
• Review and evaluate client accounts to ensure goals are being met
• Present monthly performance reports to clients, highlighting successes and areas for improvement
• Develop action plans for client retention and upsell opportunities
• Conduct strategic review sessions with clients to assess long-term goals
• Collaborate with the Sales team to identify potential new business opportunities
• Facilitate internal workshops to share client insights and improve service delivery

Requirements:

• Bachelor's degree or equivalent college-level education
• Previous experience in the hot tub industry is required
• Account management: 2 years (Required)
• Excellent communication and interpersonal skills
• Strong problem-solving abilities
• Ability to manage multiple projects simultaneously
• Adaptability to changing client needs and priorities
• High emotional intelligence and empathy
• Proficiency in project management software (e.g., Monday)
• Familiarity with CRM tools (e.g., GoHighLevel)
• Basic understanding of digital marketing concepts
• Strong analytical skills for performance evaluation