Digital Product Manager, Product Experimentation and Enablement - Remote

Optum is a global organization that delivers care aided by technology to help millions of people live healthier lives. The role of Lead Digital Product Manager involves supporting Product Growth by executing and measuring digital experiments to improve product adoption and engagement. This position requires collaboration with product, engineering, and analytics teams to ensure high-quality experimentation aligned with business outcomes.

Responsibilities:

• Partner with senior product and business leaders to execute against an established experimentation and optimization roadmap across key product journeys
• Design, implement, and analyze experiments across authenticated product experiences (e.g., onboarding and enrollment flows), ensuring technical accuracy, data integrity, and production readiness
• Serve as the technical execution lead for experimentation and measurement platforms (e.g., Adobe Target, Adobe Analytics, Pendo, Optum Reactor), including configuration, tagging standards, QA, and ongoing platform health
• Collaborate closely with Engineering to implement tracking, feature flags, and experiment logic within complex product environments, ensuring changes are delivered safely and compliantly
• Produce clear, actionable experiment readouts and performance insights to inform product decision-making and future prioritization
• Establish and maintain operational mechanisms for experimentation execution (intake coordination, QA checklists, release sequencing, and documentation)
• Support enablement of product teams by sharing best practices, documentation, and repeatable patterns for experimentation and measurement

Requirements:

• Hands-on experience executing digital experiments (A/B testing, personalization, feature testing) within in-product or authenticated user experiences
• Product management experience focused on delivery, execution, and cross-functional coordination in complex technical environments
• Solid working knowledge of digital analytics and experimentation tools (e.g., Adobe Target/Analytics, Pendo, first-party analytics platforms)
• Demonstrated ability to work deeply with engineers on implementation details (tracking, tagging, QA, release management)
• Experience supporting experimentation within regulated or compliance-sensitive environments
• Familiarity with analytics governance, event taxonomies, and KPI standardization across multiple products