Marketing Manager, Imagery

Eagleview is seeking a strategic Marketing Manager to support product marketing efforts across multiple business units, including government and commercial segments. This role involves executing integrated marketing campaigns, developing compelling messaging, and collaborating with teams to bring products to market.

Responsibilities:

• Plan and execute integrated marketing campaigns across multiple business units
• Develop and refine messaging that resonates with target personas in government and commercial markets
• Collaborate with product, sales, and cross-functional teams to support go-to-market strategies
• Create and manage content including digital assets, presentations, case studies, and campaign materials
• Support demand generation efforts through email, digital, and event-based campaigns
• Assist in positioning and competitive differentiation of Eagleview’s imagery and related solutions
• Coordinate and support participation in industry events and conferences
• Contribute to sales enablement materials and internal communications
• Analyze campaign performance and optimize based on data-driven insights

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or related field
• 5+ years of experience in marketing, product marketing, or a related role
• Strong written and verbal communication skills
• Ability to manage multiple projects and priorities in a fast-paced environment
• Experience with marketing tools and platforms (e.g., CRM, email marketing, analytics tools)
• Proficiency with Microsoft Office Suite
• Experience working with or marketing to local government entities
• Familiarity with GIS, geospatial technologies, or related industries
• Experience supporting multiple business units or product lines
• Basic proficiency with AI tools for content creation (e.g., generative AI platforms)
• Skills in content creation such as video editing, graphic design, or multimedia production