CRAFTSMAN+ is a global team of creators and technologists building tools to enhance creativity. The Marketing Manager will take ownership of market presence, executing campaigns, creating content, and driving engagement for the company's SaaS platform and creative services.

Responsibilities:

Plan, launch, and optimize integrated marketing campaigns aligned with company growth goals, from concept through performance analysis
Write blog posts, articles, email campaigns, social media copy, and lead magnets that drive organic traffic and position CRAFTSMAN+ as a thought leader in ad tech and creative technology
Develop case studies, one-pagers, pitch collateral, and campaign materials that help close deals and generate new leads
Build and manage nurture sequences end-to-end — writing the copy, segmenting audiences, scheduling sends, and analyzing results
Manage and maintain the company website — updating content, improving SEO, and ensuring everything stays current and on-brand
Track, analyze, and report on campaign performance. Identify insights, spot opportunities, and recommend what to double down on (or cut)

Requirements:

3-5 years of marketing experience, ideally in ad tech, martech, SaaS, or a related digital ecosystem
Hands-on experience creating content and executing campaigns: it's not your first rodea!
Experience with marketing tools and platforms: analytics, email marketing, social scheduling, and CRM software (e.g., HubSpot, HighLevel, Salesforce)
A data-aware mindset — you understand how marketing performance connects to revenue and can speak to metrics confidently
Comfort operating in a fast-paced, evolving environment where priorities shift and the team is lean
Proven experience working within technology and/or SaaS companies, with a clear understanding of how marketing supports product-led or sales-driven growth
Experience defining and shaping marketing strategy and brand positioning, not just executing campaigns — you can connect messaging, audience, and market insights into a cohesive narrative
Working knowledge of the ad tech landscape (DSPs, publishers, creative technology, mobile, or performance marketing)
Familiarity with basic design tools (Canva or similar) and AI-powered marketing platforms
Experience contributing to demand generation, brand marketing, or partner marketing programs
Comfort with short-form video creation or willingness to learn

CRAFTSMAN+

Open Positions (1)

Marketing

Marketing Manager