Take full ownership of all external events CyberVadis is committed to (trade shows, sector conferences, sponsorships) across France, the UK and the DACH region.
Coordinate end-to-end logistics: registrations, booth, materials, briefings for attending teams, travel, accommodation, goodies.
Manage relationships with suppliers and event organisers (negotiation, contracts, follow-up).
Define commercial objectives for each event with SDRs and Account Executives, and organise on-site meetings.
Deliver post-event reporting (leads collected, cost per lead, ROI, qualitative feedback).
Design and run a webinar programme (topic selection with marketing and sales, speaker coordination, platform management, promotion, registrant tracking, replay management).
Organise, in collaboration with the sales team, executive dinners and breakfasts for prospects and customers in Paris, London and other strategic locations across the DACH region.
Create new concepts of proprietary events, test them with target audiences, and roll out the most performant formats at scale across our regions.
Build and maintain a global event calendar — visible and shared with the sales teams.
Own the events budget and make sure it is respected.
Track leads and opportunities generated by events in Salesforce and present performance in marketing reviews.
Coordinate event-related communication assets (LinkedIn, email, landing pages) with the content and digital contributors.

5 to 7 years of experience in B2B event management, ideally in a SaaS, Tech or Enterprise Services environment.
Proven mastery of multi-format event organisation (trade shows, webinars, owned events) across multiple countries.
Comfortable with marketing and CRM tools: Salesforce, webinar platforms (Zoom Events, Livestorm…), marketing automation tools for invitation and registrant management.
Ability to run multiple events in parallel with rigour and attention to detail.
Solid ABM/ABX understanding and grasp of pipeline stakes in a B2B Enterprise organisation (a plus).
French: fluent (native or equivalent)
English: fluent written and spoken — essential (working language)
German: a plus for the DACH market.

CyberVadis

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