Role Overview

Own revenue, margin, and contribution performance across all non-Amazon E-Commerce channels (DTC and marketplace).
Monitor and manage daily/weekly KPIs including AOV, ASP, traffic, conversion, CAC, ROAS, and contribution margin.
Identify performance gaps and implement corrective action quickly.
Drive integrated sales forecasting by translating consumer engagement metrics into actionable revenue plans.
Evaluate and assess opportunities for DTC expansion, including evaluation of 3PL logistics, build the business case, and implement management of DTC business.
Lead performance marketing strategy across paid media, PDP optimization, promotions, and campaign execution.
Lead, optimize and grow our digital retail business in partnership with sales leads expanding growth across omnichannel platforms.
Launch, test, optimize, scale, or discontinue initiatives based on data and ROI.
Align messaging, pricing, and promotional strategies with overall sales, marketing and margin objectives.
Apply a “test and learn” mindset, pivoting quickly in response to market shifts and performance data.
Manage agencies and remote execution teams with clear KPIs and accountability.
Partner closely with Finance, Supply Chain, Marketing, and Commercial teams to align forecasts and performance goals.
Drive data-led decision-making across product launches, promotions, and assortment strategies.
Remove operational bottlenecks and accelerate execution across initiatives.
Develop clear, actionable performance dashboards and executive-ready reporting.
Seek and evaluate new digital commerce opportunities to drive growth within budget and aligned to achieve company goals.
Translate complex data into strategic recommendations and next steps.
Proactively identify risks and present solutions to leadership.
Build scalable reporting, benchmarking and tools to measure execution across digital shelf fundamentals (search, content, availability, price, and share).

Requirements

Bachelor’s degree in business, Marketing, E-Commerce, or related field.
A minimum of 4 years of multi-channel E-Commerce experience managing digital retailers (not Amazon-focused) including Instacart, Doordash, Kroger, Albertsons, Target etc. in CPG.
Demonstrated track record of driving revenue growth and margin improvement.
Experience managing digital marketing channels (PPC, paid media, conversion optimization).
Experience managing agencies and/or offshore execution teams.
Ability to pivot quickly in a rapidly evolving digital landscape.
Entrepreneurial mindset with a bias toward action and accountability.
Availability to travel up to 20%.

Benefits

Competitive base salaries (commensurate with experience) along with potential bonus program and other recognitions dependent upon role.
Comprehensive medical, dental, and vision insurance options to keep you and your family covered.
401(k) with company match, life insurance, and long-term disability.
Paid time off, paid holidays, and flexible scheduling where possible.
We are committed to the growth of our employees by providing ongoing training, professional development opportunities, and pathways to advance your career.
Weekly take-home bread, because real sourdough bread is part of your life, not just your job.
Occasional team meal, first tastes of our innovation, and coffee is provided at the office.
Opportunities to recognize peers via our Employee Portal Recognition & Rewards.

IZZIO ARTISAN BAKERY

Open Positions (1)

Sales

E-Commerce Sales Manager