Manage the brand's visual identity, ensuring its correct application across all materials and campaigns.
Create and develop a variety of graphic materials (social media posts, presentations, campaigns, packaging, project visual identities, etc.).
Work closely with the marketing team to ensure strategic consistency in visual communication.
Perform high-quality image editing and retouching.
Develop vector artwork and illustrations as needed for campaigns and special projects.
Use generative AI to support graphic creation processes, concept research, and idea prototyping.
Work on branding projects, proposing creative and strategic solutions.
Support the development of corporate presentations and internal communication materials.

Proficiency in Illustrator, Figma, and Photoshop.
Skilled in vector creation and image manipulation.
Experience with AI design tools (Midjourney, DALL·E, RunwayML, etc.).
Strong ability to systematize and organize brand books and other visual identity documents.
Agile, strategic, and business-oriented profile.
Strong brand management skills and attention to detail.
Proactive with a forward-looking understanding of design and communication trends.
Good communication skills to present concepts and advocate visual proposals to various stakeholders.
Flexibility and openness to technological innovation.

Sweet Secrets

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