Architect and leader of our integrated growth engine
Unify Demand Generation, Brand & Partnership Marketing, Lifecycle Marketing, and Product Marketing into a cohesive strategy
Orchestrate growth across a three-stage continuum
Lead the strategy for paid, organic, and social channels
Optimize our web properties to convert high-intent traffic into users
Collaborate with Product to drive transition from free tiers to paid subscriptions
Establish a rigorous testing culture and attribution models

20+ years of demonstrated ability to lead through influence
Partnering with Product, Engineering, and Data teams to execute complex, multi-stage growth initiatives
Able to move from high-level strategy to the tactical oversight required to ship integrated campaigns
Systems thinker who bridges the gap between high-level vision and tactical execution
Successfully led a marketing organization within a high-volume, self-serve SaaS or B2B2C marketplace
Proven track record of optimizing customer journeys
Deep fluency in growth accounting and attribution
Comfortable steering a data-informed organization where decisions are validated by experimentation, testing and ROI
Champion for the independent creator with emotional intelligence to translate that into an authentic brand voice

Highly competitive salaries
The standard stuff: matching 401(k), insurance (medical, dental, vision, life)
Fully remote workplace (before it was cool)
work from anywhere in the United States
Flexible work and time off (producing good work matters more than the specific schedule you keep)
Paid parental leave

Big Cartel

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