Lead Meta ad strategy and execution across the full funnel: prospecting, retargeting, and retention
Apply growth marketing frameworks to test offers, angles, audiences, and creative variations
Optimize campaigns daily to hit CAC, ROAS, MER, and LTV targets
Collaborate with creative teams to brief, test, and iterate winning ad concepts
Work with analytics teams to interpret performance data and inform strategy
Stay informed on Meta platform updates, algorithm shifts, and paid media best practices
Expand into TikTok, YouTube, and Google Ads to support additional growth
Present clear insights and performance summaries in bi-weekly client calls and written reports
Mentor junior media buyers on campaign management and testing best practices
Use Asana and Slack to manage tasks and maintain campaign visibility
Leverage tools like Triple Whale, Motion, GA4, Google Sheets, and PowerPoint for tracking, analysis, and reporting

4–6+ years of media buying experience, with expert-level knowledge of Meta Ads
Proven ability to profitably manage and scale $500k+ in monthly ad spend
Strong grasp of growth marketing principles, funnel strategy, and creative testing
Experience with TikTok Ads, Google Ads, YouTube, and X Ads for cross-channel expansion
Proficient with tracking and attribution tools including Triple Whale, Motion, GA4
Excellent communicator — polished, professional, and confident in client-facing settings
Analytical mindset with the ability to turn metrics into actionable strategy
Comfortable managing multiple accounts, shifting priorities, and mentoring junior team members
Availability to work standard business hours (9:00 AM – 5:00 PM PST)

A fully remote role at a senior-only, boutique performance agency
International contracting support via Mint Source’s EOR (Employer of Record) model
Direct impact on growth for leading DTC and e-commerce brands
Clear KPIs, structured feedback, and space to lead your accounts end-to-end
A culture of high standards, ownership, and accountability
Access to top-tier tools including Triple Whale, Motion, GA4, PowerPoint , and more
Paid time off and opportunities to grow into strategy, team leadership, or client ownership roles

Mint Source

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