You take overall responsibility for our social media presence (Instagram, TikTok, LinkedIn).
You strategically develop our channels — from positioning and editorial planning to format development.
You identify which content resonates with our target audiences and sustainably grow our reach.
You coordinate content input from volunteers and internal stakeholders and establish clear processes.
You independently conceptualize and produce high-performing content (Reels, TikToks, carousel posts, Stories, etc.).
You translate our mission into valuable, action-driving storytelling.
You stay on top of trends and quickly, creatively adapt new formats for our education-focused audiences.
You ensure a consistent visual and verbal brand identity.
You manage our community (DMs/comments) with respect and professionalism.
You detect sentiment and feedback early and derive optimizations.
You build relationships with multipliers, influencers, and collaboration partners.
You progressively familiarize yourself with performance marketing (e.g., Google Ads, tracking, analytics).

You have solid experience in social media management and content creation.
You think digitally, are a social-media native and/or have an exceptionally quick grasp of platforms.
You understand how algorithms, trends, and formats work and how to build organic reach.
Ideally, you have initial professional experience in performance marketing (e.g., Meta Ads, Google Ads, Analytics) or strong motivation to systematically upskill in this area.
You are confident using Canva; basic knowledge of the Adobe Creative Cloud is a plus.
You are a true team player, communicate openly, and enjoy interacting with people.
Experience in the non-profit sector is a definite plus; at minimum you have a good understanding of volunteer work.

Fully remote work: We have no headquarters. You work from your home office (residence in Germany) and enjoy full flexibility.
Team workshops: Approximately once a quarter we meet for three days with the full-time team.
Co-working and home office budget: €1,000 per year for coworking or home office equipment — with the option for later personal ownership.
Flexible working hours: You decide when you are most productive.
Your preferred equipment: Apple or Windows — your choice.
Real development prospects: You start with a clear social media focus and can develop toward performance responsibility over time.
A meaningful mission: Work that actively contributes to the common good and promotes educational equity.

Lern-Fair

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