Role Overview

Own AI and stablecoin category narrative — frameworks, flagship content programs, and executive POV that shape how the market understands these spaces
Translate Trovata's Agentic AI positioning into compelling market-facing content that reinforces our differentiation from legacy TMS platforms and supports deal velocity
Own Trovata's company LinkedIn and build a deliberate executive personal branding program — developing content that establishes the CEO and CTO as recognizable authorities in AI and stablecoin
Support executive speaking submissions, session abstracts, and presentation narratives for key conferences
Develop and manage a content calendar aligned to pipeline goals, product moments, and category-building milestones
Own the blog, long-form guides, white papers, case studies, webinar content tracks, podcast briefs, and speaking session narratives
Manage SEO strategy and keyword roadmap; analyze and report on content performance across organic and direct channels
Manage external writers and content contractors to maintain quality and brand standards
Own and build Trovata's executive community programs — including invite-only peer forums and roundtables for corporate finance leaders — from logistics through content development
Support webinar production and develop sales enablement materials aligned to AI and stablecoin narratives
Proactively identify and evaluate new events, forums, and industry gatherings where Trovata can build visibility around AI and stablecoin — bringing recommendations to the team on where we should have a presence

Requirements

5+ years in content marketing, with demonstrated experience in B2B SaaS, fintech, or emerging technology categories
Proven experience building thought leadership in emerging or technical categories — you know how to make complex ideas both credible and compelling
Background at an AI, stablecoin, blockchain, or fintech company is strongly preferred; you should be able to engage fluently with these topics from day one
Agency experience or a track record as an early marketing hire at a fast-moving startup is a strong plus — we're looking for someone who has built muscle for rapid context-switching, self-direction, and executing without a lot of infrastructure around them
Fluency with AI tools (ChatGPT, Claude, or similar) to accelerate content production, research, and workflow
Experience developing executive thought leadership content — ghostwriting, LinkedIn strategy, and spokesperson preparation
Proven ability to operate at both the strategic and executional level, owning a content calendar end-to-end without losing momentum on either
Strong track record of growing organic web traffic and content-influenced pipeline
Experience developing executive thought leadership content — ghostwriting, LinkedIn strategy, and spokesperson preparation
Exceptional writer with the range to move between a technical white paper and a punchy LinkedIn post
Experience managing contractors and editorial workflows
Familiarity with HubSpot, Salesforce, Google Analytics, Google Search Console, and SEO platforms (Ahrefs preferred)
Experience with project management tools; Monday.com preferred
Strong understanding of corporate finance, treasury, or payments concepts is a significant plus.

Tech Stack

Switching

Benefits

Remote-first/flexible work environment
Flexible PTO
Paid Parental Leave
Health, Dental & Vision Insurance with premiums covered by Trovata (99% for Employees and 75% for Dependents)
Flexible Spending Accounts (Health & Dependent Care)
Life and Long-Term Disability Insurance paid for by Trovata
401k Plan
Equity
Home Office Setup upon hire, including Macbook, Monitors, Adjustable Desk, Ergonomic chair, adaptors, and accessories
Phone & Internet Stipend

Trovata

Open Positions (1)

Marketing

Senior Marketing Manager, Strategic Content