Marketing Automation Specialist

Role Overview

• Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a Marketing Automation Specialist to join our dynamic team and take the lead in creating innovative, data-driven campaigns using GoHighLevel or Instantly, alongside cutting-edge AI tools.
• You’ll be responsible for designing and executing integrated marketing campaigns that deliver results.
• Your key responsibilities will include:
• Mastering GoHighLevel or Instantly to build and optimize high-performing sales funnels.
• Design and implement targeted email marketing campaigns.
• Create and manage automated workflows.
• Integrate with CRMs and other marketing tools.
• Leveraging AI tools (e.g., Jasper, Copy.ai, MidJourney) to enhance creativity, efficiency, and personalization.
• Driving multi-channel marketing efforts (email, social media, SMS, etc.) with precision and innovation.
• Analyzing campaign performance and delivering actionable insights to optimize results.
• Troubleshooting technical issues within the marketing stack and ensuring seamless platform integrations.
• Staying on top of the latest trends and technologies in marketing automation to keep us ahead of the curve.

Requirements

• Proven experience with GoHighLevel or Instantly—this is non-negotiable.
• A solid understanding of marketing automation principles and best practices.
• Hands-on experience with AI tools and their applications in marketing.
• Proficiency in email marketing platforms, social media schedulers, CRM systems, and related tools.
• Exceptional technical skills, including software integration and troubleshooting.
• Strong analytical abilities with a data-driven mindset.
• Outstanding communication and interpersonal skills.
• The ability to stay organized and juggle multiple projects with ease.
• Bonus Points If You Have:
• Experience with other marketing automation platforms like ActiveCampaign or Zapier.
• API integration expertise.

Benefits

We’re a forward-thinking, growth-driven team that thrives on innovation and collaboration. In this role, you’ll have the opportunity to work with state-of-the-art tools and contribute to impactful marketing campaigns in a fast-paced, supportive environment.