Research and evaluate podcast shows that align with client objectives and target audiences.
Write and send personalized, persuasive pitches to podcast hosts and producers.
Follow up with podcast contacts to maintain momentum and secure bookings.
Build and maintain an organized database of podcast contacts, including show details and booking preferences.
Develop and update media profiles to guide pitch strategies.
Manage all logistics for podcast interviews, including scheduling, confirmations, and technical setup.
Prepare briefing materials such as key talking points, host background, and show overviews.
Monitor podcast placements and measure outcomes such as reach, engagement, and audience fit.
Compile coverage and performance reports, providing insights and improvement recommendations.
Use scheduling and project management tools to organize outreach workflows and deadlines.
Maintain clear records of pitch status, media contact history, and interview arrangements.

Strong understanding of the podcasting space: formats, genres, hosts, and audience behaviors.
This role requires prior hands-on experience booking podcast guests; training-only or academic experience is not sufficient.
Excellent written and verbal communication skills in English.
Experience in PR, podcast guest booking, influencer outreach, or talent coordination.
Proven ability to create compelling pitches tailored to media contacts.
Highly organized and capable of managing multiple priorities in a fast-paced remote environment.
Strategic thinker with a proactive approach to problem-solving.

Media Relations Specialist – Podcasts

Key skills