About this role
Role Overview
- Drive discovery and listens for Splash mixes and music experiences across platforms
- Execute creative, high-impact digital marketing experiments and campaigns
- Find and engage in communities across Reddit, Discord, YouTube, TikTok, and more
- Partner with creators, influencers, and tastemakers to amplify our presence
- Help run or support paid media efforts (e.g. TikTok, Meta) to boost traction
- Craft content and engagement loops that draw users in and keep them hooked
- Revitalize existing social media platforms and build out new growth paths
- Collaborate cross-functionally to plan and execute strategic growth sprints
- Set goals, track performance, and apply learnings in real-time
- Play an integral role in shaping our brand presence and cultural visibility
Requirements
- Deeply fluent in music culture, internet fandom, and creative communities
- Proven experience growing digital communities and audiences—especially Gen Z/Gen Alpha
- Creative, scrappy, and experimental—you move fast and think outside the box
- Not afraid to talk to strangers on the internet; love being where the buzz is
- Strong writing chops and meme fluency—you understand voice, timing, and tone
- Adept with platforms like TikTok, Discord, YouTube, Reddit, and Instagram
- Able to independently ideate, plan, and execute marketing and engagement initiatives
- Curious and data-minded—you seek out insights to improve what you’re building
- Experience in managing digital campaigns, content calendars, and creator partnerships
- High accountability and adaptability; thrives in a remote, fast-moving team
Benefits
- Our team is remote-first; you will be working with colleagues on Australian timezone and some degree of overlap with this team is expected.
- Work alongside our senior executives, who bring a wealth of knowledge from previous roles at SoundCloud, Spotify, Twitch, and YouTube.
- Work within a small, dynamic team backed by leading investors including Amazon’s Alexa Fund, Khosla Ventures, BITKRAFT Ventures, and King River Capital.
- Be part of a talented group of creatives, musicians, engineers that value initiative and imagination – we also love music and gaming.