Analyze paid marketing campaigns across multiple channels, regions, creatives
Build regular reports and provide ad-hoc analytics on marketing effectiveness (CAC, ROI, LTV, attribution).
Connect marketing data with product metrics to measure the true business impact of campaigns.
Monitor marketing funnel health and detect anomalies or drops in performance.
Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking.
Provide actionable insights and recommendations to optimize campaigns and budget allocation.
Requirements
At least 3-4 years of experience in marketing analytics
Experience collaborating with marketing and product teams to monitor key performance metrics, identify anomalies or performance issues, and communicate actionable insights to managers for decision-making.
Strong SQL
Strong problem identification skills with critical thinking and a clear understanding of cause-and-effect relationships.
Proficiency in BI tools (Tableau, Looker, or similar).
Solid understanding of marketing metrics (CAC, ROI, LTV, ARPU, retention) and attribution models (last-click, multi-touch)
Good communication skills to translate complex findings into business recommendations
Familiarity with Python and basic understanding of ML (Would be a plus)
Usage of AI tools (ChatGPT, Claude AI, Gemini, etc) on a daily basis (Would be a plus)
Tech Stack
Python
SQL
Tableau
Benefits
20 paid vacation days, 15 sick days, and 6 additional days off for family events
100% medical insurance coverage
Sports and equipment reimbursement
Team building events, corporate gifts, and stylish merch
Financial and legal support
Position retention and support for those who join the Armed Forces of Ukraine
Participation in social initiatives supporting Ukraine
Work from our Kyiv hub or remotely with a flexible schedule
Workspace rental reimbursement in other cities and abroad
Modern equipment or depreciation of your own tools
Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
70% of our heads and leads have grown into their roles here – so can you!
Performance-oriented reviews and Individual Development Plans (IDPs)
Reimbursement for professional courses and English classes
Corporate library, book club, and knowledge-sharing events