Strategically plan, activate, optimize, and manage programmatic media buys aligned with the communication strategy, customer journey, and audience insights.
Make activation choices and implementation plans based on the communication strategy and client's business goals.
Utilize client and proprietary data to enhance targeting and adjust strategies based on performance.
Ensure brand safety, fraud prevention, and data quality transparency while strategically guiding consumers along their journey.
Understand client's business goals and customer journey to develop comprehensive media activation plans.
Present campaign analysis and insights to clients, addressing their concerns.
Collaborate with other team members to optimize media across channels and platforms.
Act as a trusted advisor to media planning and strategy teams.

Bachelor's degree in marketing, advertising, business administration, or a related field is preferred
Previous experience (3+ years) in digital media, programmatic advertising, or media buying
Familiarity with programmatic platforms, DSPs, and advertising tools
Strong analytical skills and ability to draw insights from data to optimize campaigns
Excellent communication and presentation skills
Ability to collaborate effectively in cross-functional teams
Strong attention to detail and ability to manage multiple tasks simultaneously

Global Programmatic Media Manager

Key skills