Facilitate cross-department collaboration related to planning efforts, campaign execution and measurement
Support strategic planning and tactical activation with multi-channel teams and leads across a variety of digital channels
Daily collaborator with media team helping to manage accurate budget allocation and pacing
Own day-to-day aspects of account financial management through creation of MAs, review of Insertion Orders, Prior month actualization and ongoing review of client facing budget logs
Own monthly reconciliation of team hours vs. scoped allocation & submit to client for review
Lead development of presentations, performance recaps, case studies and merchandising materials
Own development of cross-channel QBRs (quarterly business reports) and ad-hoc project reporting
Demonstrate understanding of media principles and tactical application related to setup and implementation, and accurately translates Client objectives for the team related to projects
Key channel knowledge of paid search, organic search, client site optimization, as well as digital channels including social and programmatic media activation
Pull competitive and market intelligence, summarize important insights, and create clear headlines/takeaways
Own development of recurring and ad hoc reporting.
Requirements
Bachelor's degree or equivalent experience
5+ years of experience in marketing
Experience working on large media teams within an agency environment
Prior experience with performance reporting and synthesizing large amounts of data
Experience analyzing competitive landscapes and reporting using agency tools and compiling insights
Familiarity with Nielsen Ad Intel, Pathmatics, Prisma, MediaOcean, Web Analytics, Ad Servers, and/or Media Research tools