Full ownership and execution of performance marketing via paid social platforms
Effectively executing builds and production A-Z with redundancy across channels
Lead execution of optimizations concerning performance improvements relative to goals
Effectively own strategic communication internally and externally for clients and client teams
Excellent marketing and business strategy acumen
Ownership of performance reporting and strategy communication
Operating as an effective member of the team for both department and account teams

1-2 years of digital marketing; Agency experience a plus
1+ years of experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus
1+ years experience with Meta Ads and TikTok ads for direct response campaigns; additional platforms a plus (LinkedIn Ads, Pinterest Ads, etc)
1+ years experience leading paid social strategy for direct response marketing efforts
1+ years experience with Google Analytics, Shopify; other technical platforms a plus
1 year experience client facing and handling communications
Excellent Excel skills with clear understanding of advanced Excel features
Excellent data analytics skills

Paid Social Strategist

Key skills