Key skills
SaaS
About this role
Role Overview
- Build, launch, and optimize global campaigns across LinkedIn and Meta.
- Optimize and manage search campaigns for local markets.
- Execute targeted campaigns to reach Ideal Customer Profile.
- Write engaging B2B copy and prepare mockups for the Design team.
- Proactively suggest A/B tests for headlines, creatives, and landing pages.
- Monitor campaign data using internal visualization tools.
Requirements
- Solid hands-on experience with Google Ads, LinkedIn, and Meta.
- Background in B2B SaaS, with an understanding of how to attract and engage professional audiences.
- Strong experience in running targeted campaigns for specific account lists.
- Ability to draft effective copy and visualize ad concepts clearly for the creative team.
- Comfortable using data tools to track performance and identify optimization opportunities.