Director of Growth Marketing

Role Overview

• Build a high-performance paid marketing discipline across In Tandem’s portfolio of family subscription brands.
• Own paid acquisition, lead strategic decision-making across paid channels, and establish scalable programs that drive sustained subscriber growth at different target CAC thresholds.
• Find a strategic balance across all brands in the portfolio as you understand the value that can be driven from growth marketing channels.
• Work alongside partners in Data, Product, Finance, and Creative to bring your program to life.

Requirements

• 7+ years of performance marketing or growth experience
• Demonstrated ability to drive meaningful business outcomes within subscription-based business models and the mobile app space.
• Experience building performance measurement frameworks and working with data/BI teams
• Comfort and confidence working hands-on in consumer-centric ad platforms while also managing strategy and team design. Channel mix should go beyond Meta and Google into programmatic, audio, CTV, and more
• Analytical proficiency turning large data sets into actionable insights that turn into strategy and action
• You’re a hands-on growth marketer with deep performance marketing experience and a strong analytical mindset. You understand what it takes to build an acquisition engine from the ground up and enjoy both strategy and execution.
• You’re motivated by work that matters. You’re energized by helping bring products to families that support them through real, often emotionally complex moments.
• You thrive in highly collaborative environments and believe the best growth outcomes come from tight partnerships across cross-functional teams.
• You’re comfortable navigating ambiguity across multiple brands, audiences, and growth stages, and can balance near-term performance with long-term value creation.
• You bring a builder’s mindset — you enjoy creating structure where it doesn’t yet exist, testing into new opportunities, and continuously improving how growth work gets done.
• You’re a thoughtful, low-ego leader and mentor who raises the bar for rigor, curiosity, and accountability.

Benefits

• Medical: In Tandem pays 100% of the premium for employees AND 99% for all additional family members
• 401k: Up to a 4% match with immediate vesting
• Paid leave for all new parents
• Learning & Development stipend for employees
• Paid Time Off: 11 Holidays + Winter Break (3 Days) + Volunteer Time Off (1 Day) + Floating Holiday (1 Day)
• Personal Time Off:
• 15 days for 0-1 years of employment
• 20 days 1-3 years of employment
• Supportive and flexible working environment – work from anywhere!