Product Marketing Manager

Role Overview

• Develop clear and compelling product messaging that articulates the value of Lumivero’s risk and decision analytics solutions for diverse audiences.
• Lead creation and maintenance of product content, including website copy, demos, webinars, whitepapers, and sales collateral.
• Craft positioning and messaging strategies for communications and campaigns supporting product launches, updates, and customer engagement.
• Collaborate with creative and content teams to produce engaging assets that educate users and highlight real-world applications of Monte Carlo simulation, forecasting, and decision modeling.
• Partner with Product, Release Operations, and Marketing teams to execute successful launches for new features and versions across the risk and decision portfolio.
• Develop and implement go-to-market strategies, including campaign planning, timelines, and deliverables.
• Support internal enablement by equipping Sales, Success, and Partner teams with messaging, content, and competitive insights to effectively communicate value.
• Work closely with Product Management to analyze customer behavior and identify opportunities to improve onboarding, retention, and engagement.
• Conduct data-driven assessments of the customer journey to uncover growth levers—expansion, cross-sell, and advocacy.
• Collaborate with Customer Success to collect and act on feedback from key industry users, academic partners, and enterprise accounts.
• Serve as the voice of the risk and decision analytics user across Lumivero, ensuring their needs are reflected in roadmap priorities and messaging.
• Support Demand Generation and Campaign Marketing with product-focused positioning for lead acquisition, conversion, and upsell campaigns.
• Partner with Engineering and Product teams to ensure technical documentation and training materials remain accurate and relevant.
• Lead ongoing competitive intelligence to monitor market trends, emerging simulation and risk technologies, and competitor positioning in quantitative analysis software.
• Partner with Product and Marketing leadership to translate insights into actionable recommendations that influence roadmap, pricing, and go-to-market strategies.
• Maintain an active pulse on industry conversations, analyst coverage, and professional communities in risk management, project controls, and decision analysis to identify opportunities for differentiation and thought leadership.

Requirements

• Bachelor’s degree in marketing, business, or related field.
• 5–10 years of experience in B2B product marketing or technical marketing, preferably within SaaS, analytics, or risk management software.
• Proven ability to translate complex technical concepts (e.g., Monte Carlo simulation, risk modeling) into accessible, user-focused messaging.
• Demonstrated experience working with Product, Sales, and Customer Success teams to drive adoption and engagement.
• Strong project management skills with the ability to manage multiple initiatives and deadlines.
• Experience gathering and interpreting competitive and market intelligence to guide positioning and product strategy.
• Data-driven mindset with experience in user analytics, segmentation, and campaign performance measurement.
• Excellent communication skills and a collaborative, solution-oriented approach.
• Familiarity with Pragmatic Marketing Framework or similar product marketing methodologies

Benefits

• Annual base salary is up to $130,000, depending on qualifications.
• An annual performance-based bonus to recognize personal excellence.
• Annual tech stipend to get what you need to do your best work.
• Flexible remote first work environment and a diverse, global team.
• Opportunities for career advancement as Lumivero grows.