Optimize and enhance our systems, data, and processes that enable marketing and sales to operate more effectively
Track and deliver against operating goals, design and implement key cross-functional initiatives, perform root cause analysis to diagnose challenges, and build / maintain the core GTM systems these teams use to collaborate and succeed every day
Partner with Demand Generation and Product Marketing to bring campaigns to life across online and offline channels, with the underlying technology, processes, and data to deliver and measure qualified leads and pipeline
Build dynamic and automated marketing programs to drive efficiency and scalability while having a significant impact on overall company growth and revenue
Ensure compliance with Equal Employment Opportunity laws, HIPAA, ERISA and other regulations

4+ years of experience in Marketing Operations, Campaign Operations, or Marketing Automation, preferably in B2B SaaS
Expert-level experience in HubSpot, including workflows, system administration, and system integrations
Familiarity with CRM systems like Salesforce and how they integrate with marketing platforms
Experience with testing, tracking, and reporting of performance metrics
Strong understanding of email marketing, segmentation, and data management
Strategic thinker, with strong program and project management skills, attention to detail, and ability to think strategically about complex issues
Strong verbal and written communication skills to effectively communicate complex programs, processes, recommendations, and data to audiences across functions, teams, and organizational levels
Proactive team player with a positive attitude who adapts well to changing needs and priorities, ambiguity, experimentation, and iteration, and can pivot easily to achieve goals and deadlines

Generous annual bonus opportunity
401(k) with Employer Match
Flexible Time Off: take time off when you need it without worrying about available hours
11 paid holidays
Volunteer Time Off
Insurance: Choice of Medical, Dental, and Vision plans
Health Savings Account with employer match
Flexible Spending Account
100% Company-Paid Parental leave (After 6 months with the company)
100% Company-Paid Life Insurance and Short/Long Term Disability Insurance
Nextech Luminary Peer Recognition Program
Wellness Program including discounts on medical premiums
Employee Assistance Program with free counseling sessions available
Corporate Discounts on Retail, Travel, and Entertainment
Pet Insurance options

Senior Marketing Operations Specialist

Key skills