Senior Adobe Analytics Consultant

Role Overview

• Lead analytics projects; collaborate effectively with team members
• Develop domain expertise in client’s business space to drive results
• Uncover insightful analysis, create dashboards and reporting aligned to business objectives
• Provide and evangelize best-in-class documentation and enablement. Conduct highly customized, hands-on training sessions for Adobe Analytics and Customer Journey Analytics
• Demonstrate a grasp of the fundamental importance of clean data to empower successful digital marketing initiatives, in support of larger business objectives
• Identify gaps throughout the customer experience and recommend solutions
• Seek opportunities to clarify what client needs (not just what they ask for) and look for opportunities to expand client relationships and projects. Ensure client expectations are met and results are delivered
• Articulate complex ideas in a clear and concise manner, both in speech and writing; understand the audience and tailor messages accordingly
• Exemplify good consulting skills, diplomacy, and effective messaging, and mentor team members in the same vein; share expertise freely
• Adapt to a fast-paced work environment and have the ability to overcome technical and business challenges
• Demonstrate high intellectual bandwidth, as well an ability to prioritize and work on the right things at the right time
• Volunteer suggestions for team improvement and take the time to help push initiatives forward
• Actively contribute to the greater community by participating in meet-ups, conferences, blogs, open forums, or open source initiatives

Requirements

• College degree (required) plus at least 4 years of relevant work experience in marketing, consulting, and/or media
• Experienced with Adobe Analytics and has implemented, configured, and customized the tool.
• Implementation, configuration and customization experience with Customer Journey Analytics strongly preferred.
• Has focused in one or more of the following areas: digital analytics, optimization, consumer insights, and/or marketing analytics
• Built out custom dashboards to drive insight of site performance
• Ability to develop data and insights recommendations with limited information or with some ambiguity
• Adobe Analytics and Customer Journey Analytics certifications is a plus
• Experience with Adobe Target and Adobe Experience Platform is a plus
• CRO or A/B testing experience is a plus

Tech Stack

• Open Source