Design the state machine and automated workflow with a focus on booking, IO creation and downstream integrations
Ensure seamless integration across planning, forecasting, pricing, delivery and billing systems for a smooth end-to-end workflow across Direct IO and Programmatic buying
Partner with engineering and design to develop intuitive solutions that improve internal workflows and minimize operational friction
Collaborate closely with stakeholders in Ad Sales, Ad Operations, Marketing, Finance, Legal and Policy to translate business needs into scalable and compliant product solutions
Prioritize the product roadmap by balancing near-term product delivery with long-term strategic goals
Requirements
5+ years of product management experience in advertising technology or media platforms
Deep understanding of state machines, workflows for Direct IO and Programmatic buying models
Previous experience and deep understanding of Media Ocean and Prisma
Solid technical acumen and experience working closely with engineering and design teams
Proven ability to align stakeholders across Sales, Ops, Marketing, Finance and Legal
Strong analytical skills to work with complex data and derive actionable insights to drive product decisions
Comfort operating in a fast-moving environment while balancing short-term delivery with long-term strategy.