Lead, develop and manage a team of Area Managers or Sales Consultants; defines expectations, monitors progress, and counsels if expectations are not met
Implement strategic sales plans to achieve company and supplier goals and initiatives
Conduct sales meetings, product presentations, train, develop, and motivate the team to foster the success of the overall sales team
Receive, reconcile and communicate supplier goals and internal objectives
Direct sales development activity and coordinate sales distribution by establishing sales territories, quotas, and goals
Coach sales consultants and managers on the effectiveness of their CRM (Proof) sales pre-plan including agenda, visit notes, opportunities, visit coverage and visit attribution to align with the territory sales plan
Coach sales consultants and managers on how to build an effective pipeline of opportunities in CRM CRM (Proof) and eCommerce to achieve their objectives
Call on key accounts in designated territory/region and work with sales management to develop overall sales strategies
Collaborate with key accounts in a geographic region to improve the distribution of products within set accounts
Embed adoption of new tools, technologies, capabilities, and processes
Analyze and control expenditures of division to conform to budgetary requirements
Perform other job-related duties as assigned

Bachelor s Degree plus 5 years of experience; or an equivalent combination of education and experience
Three years of demonstrated management experience
Comprehensive understanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and service
Ability to communicate enthusiasm for the product and category
Knowledge of products and their key features and attributes; ability to execute product line strategies
Demonstrated understanding of great sales execution including, but not limited to measurable opportunities by premise i.e. cold box, floor, shelf, pricing (including margin and markup), wine list, BTG execution, well and back bar
Ability to execute beverage alcohol product line strategies
Excellent customer service, interpersonal, and verbal and written communication skills
Excellent organization and time management skills to meet goals/objectives
Ability to work with all levels of employees throughout the division
Able to maintain a valid and current driver s license
Proficiency in MS Word and Excel
Able to travel as needed
Must be at least 21 years of age

Sales Manager – South Florida

Key skills