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Paid Search Marketing Specialist at Qurate Retail Group | JobVerse
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Paid Search Marketing Specialist
Qurate Retail Group
Website
LinkedIn
Paid Search Marketing Specialist
United States
Full Time
5 days ago
No H1B
Apply Now
Key skills
AI
Analytics
About this role
Role Overview
Lead the strategy, execution, and optimization of SEM Shopping, Text, PMAX, and AI Max campaigns across Google and Bing
Analyze large data sets to uncover performance trends and translate findings into actionable strategies
Monitor and forecast campaign spend and performance metrics with precision
Manage budgets, pacing, and KPIs to meet and exceed portfolio goals
Support acquisition and retention efforts through the management and optimization of audience lists
Execute detailed campaign adjustments, including SKU and keyword-level bidding, ad group modifiers, and budget reallocations
Utilize automation tools, bid rules, and scripts to maximize efficiency
Conduct routine account audits to ensure optimal structure, compliance, and performance
Collaborate with search partners and cross-functional teams to drive shared success
Requirements
Bachelor's degree in Business, Marketing, or related field, or equivalent experience
Minimum 1 years of hands on experience managing high performance SEM campaigns in an e-commerce or performance-based environment
Proficiency in Google Analytics, Acoustic, and Google Ads/Bing Editors
Benefits
competitive compensation
paid time off
employee assistance program
parental leave
paid volunteer hours
amazing company discounts
health care benefits starting on day 1
401(k)
tuition reimbursement benefits
Apply Now
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