Work strategically with Marketing and Sales Teams to generate marketing campaigns for all lines of the Parexel business including promoting webinars, customer days and other marketing-driven events.
Analyze potential opportunities and develop strategies to support increasing client awareness and engagement; monitor actions and results against plans
Schedule introductory business development calls between sales team members and target company decision-makers.
Work closely with Sales Associates and Account Executives to ensure smooth transfer of information and accounts.
Collaborate with Director of Market Development, senior Sales staff, and Subject Matter Experts to develop market strategies to generate leads with new clients; re-engage past clients, and within current core accounts across all Parexel service lines.
Respond to Parexel web leads / inbound requests as first point of contact to conduct needs assessment
Track all activity with prospects and clients in Parexel’s CRM system
Other responsibilities as assigned
Requirements
Minimum 2 years’ experience in B2B lead generation or sales role
Excellent communicator to effectively present information and respond to questions from groups of managers, clients, customers, and other business units
Analytical mind to read and interpret general business periodicals, professional journals, and technical procedures
Strong interpersonal skills with the ability to establish and maintain effective working relationships
Quick learner who excels in a rapidly changing environment