Own the end-to-end product strategy across our distribution ecosystem – including independent agents (direct + via comp raters), hosted and API partnerships, and direct onboarding flows.
Drive roadmap clarity across multiple teams: ensure every PM knows the problem they are solving, the impact they are targeting, and how to measure success.
Partner with Engineering, Design, Analytics, Business Development, and State Management to bring new distribution products and experiences to market.
Set and maintain northstar metrics and OKRs across channels – balancing conversion, cost, partner needs, and long-term customer value.
Push the organization to move fast: remove blockers, simplify decision-making, and enforce high standards for shipping quality work.
Manage and develop a team of 4-6 Product Managers across IA, Partnerships, and DTC onboarding.
Coach PMs on problem definition, experimentation, hypothesis generation, and product craft.
Establish a culture of rigor – teaching “why” before “how” and driving teams to own outcomes rather than output.
Partner with cross-functional leaders to continually raise the bar on product quality, collaboration, and execution.
Help scale the distribution product organization as Root grows into new markets and partner ecosystems.
Requirements
8+ years in Product Management, with 2+ years managing PMs
Experience in multi-channel distribution, B2B/B2B2C integrations, or marketplace-style ecosystems
Experience working with sales, partnerships, or agent-facing tools
Strong understanding of funnel optimization, onboarding flows, and conversion strategy
Experience with API-first platforms or embedded product experiences