Identify, prioritize, and develop strategic distributor relationships with the assigned customer to achieve volume, revenue, and Operating Income targets.
Expand distribution business through innovation, and distributor network footprint expansion.
Develop and execute localized distribution growth plans aligned to the Foodservice Division strategy.
Build strong relationships with distributor leadership, sales teams, and affiliated buying groups to increase penetration and visibility of Rich’s portfolio.
Represent the organization at key customer events, distributor shows, and industry forums to strengthen brand presence and drive pipeline opportunities.
Monitor competitive activity, distributor performance, and market trends to identify growth opportunities.
Train and support distributor sales teams on product knowledge, selling tools, category insights, and commercialization priorities.
Partners with Brokers, Regional Sales, and Corporate Distribution teams to align execution and ensure consistency in go-to-market strategies.
Drive and support implementation of promotional programs, launches, and category initiatives at the distributor level.
Lead RFI and RFP activities including cross-functional team engagement to inform approach.
Manage distributor investments and trade strategies to optimize ROI and profitability.
Utilize sales analytics, redistribution insights, and performance metrics to track progress and adjust strategies.
Maintain accurate forecasting and pipeline visibility aligned to Zone planning processes.
Requirements
Bachelor Degree required (in business management, finance or marketing preferred)
5 year food service sales experience preferred
Working knowledge of distribution
Broker management experience
Solid written and verbal communication skills to include solid presentation skills
Solid negotiation skills
Solid financial acumen
Use of data, analytics to provide actionable insights and inform business strategies.
Ability to make decisions and manage a fast-paced work environment across multiple workstreams, and span of influence.
Ability to travel up to 50-75%(dependent on candidate location)