Drive growth of the ASUS Store eCommerce platform through paid and owned media planning, execution, and continuous optimization.
Set up, manage, and optimize digital campaigns across platforms including Google, Facebook/Instagram, TikTok, LinkedIn, and other relevant channels.
Support product launches, seasonal campaigns, and promotional initiatives through integrated digital media strategies.
Partner with consumer and commercial product teams, sales, and channel teams to support go-to-market campaigns and lead generation initiatives.
Leverage CRM and first-party data to execute B2C and B2B customer acquisition, retention, and lifecycle marketing programs.
Own end-to-end management of the ASUS U.S. affiliate marketing program, including strategy development, execution, optimization, and performance reporting.

Bachelor’s Degree (B.S. or B.A.) in Marketing, Business, Communications, or a related field.
3–5 years of experience in digital marketing or media planning.
3–5 years of experience in a fast-paced marketing environment, preferably within the PC, gaming, consumer electronics industry, or agency environment.
Demonstrated experience managing paid media campaigns and affiliate marketing programs.
Proven ability to support cross-functional campaign execution and product launches.

Digital Marketing Specialist

Key skills