Direct investments in GTM effectiveness and manage functions essential to GTM productivity
Responsible for strategic planning, execution planning, reporting, pricing strategies, sales process optimization, and sales compensation design and administration
Support the Divisional Vice President, EMEA
Conduct segmentation analysis and provide strategic prioritization and investment recommendations
Develop and implement Customer and Prospect Database (CapDB) strategy to optimize Customer Acquisition Cost (CAC) and accelerate growth
Drive marketing forecasting and investment strategy across channels
Deliver comprehensive marketing reporting on input and output metrics and KPIs
Partner with the CGO, EVP Marketing and Digital Marketing team to maximize MarTech stack investments
Optimize ad spend effectiveness and ROI

Bachelor’s degree from an accredited institution
Master’s in business administration (MBA) preferred
Minimum of 5 years in sales operations, business planning, or sales support management roles
Private Equity (PE)-backed portfolio company experience strongly preferred
Track record of managing analytically rigorous corporate initiatives
Expertise in Sales and GTM strategy and planning
Proven leadership in Sales and Marketing Operations
Skilled in utilizing Salesforce
Experience developing accurate success measures directly tied to compensation strategies

Senior Manager – Go-To-Market Operations

Key skills