Key skills
MentoringCollaboration
About this role
Role Overview
- You don’t just know TikTok—you understand it
- Hook, retention, format logic, sound dynamics and creator codes are practice for you, not theory
- You independently develop and produce social content from idea to final asset with a focus on TikTok-first formats
- You take ownership of clearly defined content streams or formats and continuously develop them
- Iterative optimization of content based on learnings
- Collaboration with Social Creative, Strategy, Digital Design and Performance
Requirements
- Several years of experience in content creation or social media
- Deep understanding of TikTok mechanics, retention and community codes
- Confident use of editing tools such as Premiere or CapCut
- A good sense for dramaturgy, hook mechanics and visual dynamics
- Ability to produce content that is both bold and subtle
- Independent and structured working style
- Very good command of German
Benefits
- Corporate Benefits & FutureBens: Attractive discounts on products, tickets and services
- Mobile Work Abroad: Ability to work from abroad for up to 8 weeks per year
- Training & development: Online and offline trainings, campus program, LinkedIn Learning and mentoring