Manage and evolve a portfolio of customer engagement platforms (acquisition, performance marketing, ad tech, personalization engines), ensuring they align with omnichannel marketing objectives.
Develop and articulate a bold, forward-looking product roadmap that establishes a clear, differentiated vision for the Henry Schein Ecommerce Platform Performance Marketing capability.
Act as the voice of the customer, using research and data insights to guide prioritization and solutioning.
Partner with internal stakeholders across Product Management, Marketing, Analytics, IT, UX, Creative and Engineering to deliver cohesive platform experiences.
Own and prioritize the product backlog, translating strategic objectives into actionable user stories and technical requirements.
Define KPIs, monitor product performance, and implement continuous improvements for usability, personalization, and engagement.
Champion adoption of digital tools and capabilities across teams, and support change management efforts with clear communication and strategic enablement.
Explore and evaluate emerging technologies (AI-driven personalization, content automation, dynamic creative optimization etc.) to maintain innovation momentum and competitive advantage.
Demonstrate outstanding management and leadership skills and ability to attract, retain, motivate, develop, mentor and coach team members for high performance.

10+ years of experience as a Product Owner or Product Manager in digital marketing, eCommerce, or digital transformation environments.
Proven experience with platform and capability ownership across performance marketing, ad serving, and personalization technologies.
Strong understanding of omnichannel marketing strategies, MarTech ecosystems, and customer engagement best practices.
Excellent communication and stakeholder management skills, with the ability to translate complex requirements into business value.
Lead and develop virtual teams.
Expert independent decision making, analysis and problem-solving skills.
Operate with substantial latitude for independent action or decision.
Plan and manage complex and successful projects; understand available resources, develop timeline, budget and assign areas of responsibility.
Familiarity with Agile/Scrum methodologies and product management tools (e.g., Jira, Confluence).

Senior Technology Product Manager – Ad Serving, Personalisation

Key skills