In this role you design and develop data-driven projects within the Retail Media unit.
You lead data-based projects (e.g., Auction Insights) – from requirements analysis and prioritization through implementation and testing, in close collaboration with internal and external stakeholders.
You identify and translate business needs into concrete requirements for data structures, analyses, and reports/dashboards – working partly within a Scrum framework.
You produce analyses and reports/dashboards for internal and external clients.
You further expand our reporting infrastructure and ensure standardization and documentation across all markets.
You develop and implement frameworks to optimally measure media performance — e.g., attribution, uplift, engagement.

You hold a degree in (business) informatics, business administration, or a comparable field.
You have several years of experience in data-driven marketing projects — ideally in media or retail environments.
You think analytically, are highly proficient in Excel, and have experience with a BI tool and building dashboards (Power BI or others such as Looker).
Ideally, you have knowledge of AdTech (Kevel), DAX, data modeling, and Jira/Scrum.
You communicate clearly and include strategically and operationally relevant stakeholders.
You are fluent in German and English.

Welcome: We want you to feel comfortable from day one. That’s why we welcome you with our comprehensive onboarding program.
Your workplace: For employees who work from home, we provide a €500 allowance to help you set up your home office and create the environment where you work best.
Anchor days: As part of your remote contract, you will occasionally travel to the office for a few days; all travel and hotel expenses will be reimbursed.
Mental health: Get quick, professional support from the psychologists at nilo if you feel overwhelmed in your private or professional life. Anonymous and free of charge.
Development: Grow! We support and promote your individual development through various internal and external trainings.

Senior Project Manager, Retail Media Insights

Key skills