Media Partnerships Lead

Role Overview

• You will help us build relationships within the media and publishing industries, cultivating champions of our work.
• You will find additional opportunities/platforms for us to share our key messages at scale within the media and among mission-aligned organizations.
• Aligned with our communications strategy, you will co-develop speaking opportunities and events with media companies and mission-aligned organizations (e.g. panels, discussions, thought leadership) to help boost the reach of our brand visibility and key messages.
• You will establish and maintain relationships with Social Media platform representatives in order to ensure Wikipedia branded publishing achieves the highest possible impact.
• You will work in tandem with the Wikimedia Foundation’s Social Media team to support their short and long term goals.
• You will drive brand positioning and visibility goals in close collaboration with the Brand Studio’s Global Brand Manager and Brand Strategists.
• You will collaborate with staff from the Product + Technology Department and Global Advocacy team to support reader and content reuse goals.

Requirements

• Media Partnerships: Minimum 8 years of relevant experience, with a strong understanding of core brand strategy frameworks (research, data analysis, brief writing, brand positioning).
• Proven ability to broker global partnerships across audiences.
• Community Experience: Experience working with brands that have community stakeholders, where decision-making is diffused across many parties and volunteers hold important roles in brand positioning and articulation.
• Global Experience: Experience working on global socio-technical platforms and brands in international markets. You've partnered with diverse vendors and engaged international audiences.
• Collaborative: You thrive in collaborative environments, working effectively in group project scenarios and teams with shared decision-making.
• You have a proven record of working well across a wide range of disciplines from PR to Product, Design to Donor Relations.
• You are comfortable operating in a complex, consensus-driven environment.
• Connections: You have a good range of connections with partners who can help uplift our potential for mission aligned partnerships.
• Inspiring: Ready to educate and inform WMF staff, Wikipedia Volunteers and partners about media partnerships development.
• Outcome-oriented: You are mindful of the top-level goals and can develop and adapt plans to meet them. As a self-organized lead, you will own the activities to create outcomes.

Benefits

• The Wikimedia Foundation is a nonprofit organization that operates Wikipedia and the other Wikimedia free knowledge projects.
• Our vision is a world in which every single human can freely share in the sum of all knowledge.
• We believe that everyone has the potential to contribute something to our shared knowledge, and that everyone should be able to access that knowledge freely.
• We host Wikipedia and the Wikimedia projects, build software experiences for reading, contributing, and sharing Wikimedia content, support the volunteer communities and partners who make Wikimedia possible, and advocate for policies that enable Wikimedia and free knowledge to thrive.