Conduct research on companies and prospects, and execute outbound outreach using a variety of creative strategies—such as crafting targeted, personalized content and engaging prospects through phone calls and other channels.
Evaluate and qualify marketing leads to build and maintain a strong, growing sales pipeline.
Engage in active listening and steer conversations to uncover key insights about the prospect’s environment.
Build early relationships with prospects to educate and inform them, identify opportunities, and effectively position Locus as the ideal solution.
Collaborate with Sales and Marketing to qualify leads and develop effective account-based marketing (ABM) strategies.
Create clear and concise summaries of the prospect’s goals and potential opportunities.
Partner with Sales Executives to advance and accelerate identified opportunities through the sales process.
Execute prospecting activities with enthusiasm, determination, and persistence.
Attend trade shows and events as needed.
Requirements
Bachelor’s degree in Marketing, Sales, or Business or related field.
1+ year of experience in a B2B sales environment.
Demonstrated success performing outbound prospecting to generate leads and opportunities.
Experience utilizing prospecting software such as Salesloft or Zoom Info.
Ability to travel for trade shows and events.
Collaborative nature
desire to help others succeed.
Enthusiastic, outgoing and tenacious personality, with ability to build rapport quickly with prospects.
Proficient English communication skills, both written and verbal, with the ability to engage diverse audiences effectively.