Lead Instructional Designer

Role Overview

• Lead the end-to-end design and development of complex content programs, including enablement materials, operational communications, learning assets, and customer-facing copy.
• Define and evolve content strategy, voice, tone, and quality standards across programs to ensure consistency, clarity, and alignment with brand and business objectives.
• Serve as a senior content authority and advisor, providing strategic guidance to stakeholders on structure, messaging, and audience impact.
• Produce original, high-quality written content for multi-channel use, including digital platforms, training materials, internal communications, presentations, and program documentation.
• Rewrite, refine, or restructure content created by others to elevate quality, clarity, and effectiveness.
• Perform final-level editorial review and approval, ensuring accuracy, compliance, and readiness for deployment.
• Apply content design principles to create scalable, engaging, and effective learning and enablement assets.
• Lead content planning, storyboarding, and scripting for large-scale initiatives, ensuring content supports measurable business outcomes.
• Standardize content structures and frameworks to improve efficiency, reuse, and long-term maintainability.
• Partner with legal, privacy, compliance, and risk teams to ensure content meets regulatory and policy requirements.
• Collaborate with designers, trainers, SMEs, operations leaders, and regional stakeholders to translate complex concepts into clear, actionable content.
• Support presentations, executive materials, and stakeholder reviews by clearly articulating content concepts and rationale.
• Establish and maintain content quality benchmarks, conducting periodic audits and recommending updates based on performance, feedback, and business changes.
• Analyze content effectiveness using qualitative and quantitative inputs and recommend improvements.
• Act as a coach and mentor to writers, instructional designers, or content contributors, providing structured feedback and modeling best practices.
• Contribute to onboarding, standards documentation, and process improvements that raise the overall maturity of content development across teams.

Requirements

• Bachelor’s degree in Communications, English, Journalism, Marketing, or related field (or equivalent experience).
• 5+ years of progressive experience in senior content creation, instructional design, or strategic writing roles.
• Demonstrated expertise in long-form and complex content development, including enablement, training, or operational communications.
• Strong command of voice, tone, editorial standards, and content governance.
• Proven ability to influence without authority and partner effectively across functions and seniority levels.
• Exceptional writing, editing, and proofreading skills.

Benefits

• Medical, Dental and Life Insurance
• Tuition Assistance Program
• Parental Leave
• One day volunteer time off
• $0 Money Transfer Fee Discount Code – Quarterly Recognition Program
• “Game Changers” Employee Discount Program
• Global Adoption Assistance
• Global Scholarship Awards Program
• 401K plan