Marketing Manager – Licensing

Role Overview

• Help grow the Angry Birds brand across licensing, consumer products, and location-based entertainment experiences.
• Work closely with SEGA’s Transmedia divisions, global licensing agents, and internal teams.
• Create impactful B2B sales materials and support international partners.
• Ensure brand visibility across industry events and trade media.
• Collaborate with teams across Transmedia, Licensing, and Games.
• Act as the primary account manager for global Location Based Entertainment partners.
• Manage the LBE business development pipeline together with the Head of Brand Licensing.

Requirements

• Strong project management skills, with the ability to manage multiple initiatives simultaneously.
• Solid experience working in an international business environment.
• A degree in Business, Marketing, or a relevant field.
• Proven experience in international client or account management.
• Strong experience in B2B marketing and creating compelling sales or pitch materials.
• Experience in brand licensing, consumer products, or the entertainment industry.
• Experience managing offline and online B2B marketing campaigns.
• A strong visual eye for design and presentation quality.
• Excellent written and spoken English.

Benefits

• We welcome applicants to use the name they want to be addressed by in the application form, regardless of whether it is their legal name.
• Committed to providing reasonable accommodations for qualified individuals with disabilities or conditions in our working environment and job application procedures.