Sales Specialist – B2B

Role Overview

• To maximise B2B sales using knowledge of IKEA range, local market and my customers, as well as the IKEA tools and the experience and expertise.
• Support the efficient work of the IKEA mechanical sales system to ensure the continued success of the IKEA concept.
• Strong knowledge about IKEA products & services and support customers by providing clear & structured guides through B2B selling process.
• Plan and initiate proactive sales outreach to attract new business clients and expand the client base.
• Build and maintain strong relationships with existing business customers to drive loyalty, retention, and repeat purchases.
• Manage and assign incoming enquiries and project leads across all channels to ensure efficient handling and timely response.
• Identify and develop new business opportunities in collaboration with the country and store sales teams.
• Follow through and coordinate the full sales process — from quotation to delivery — together with Fulfilment, Interior Design, and Service Providers, ensuring a smooth customer experience.
• Collaborate with cross-functional teams (Marketing, Fulfilment, Finance, Interior Design) to implement commercial activations, campaigns, and customer projects.
• Analyse market trends, sales data, and customer insights to identify gaps and provide actionable recommendations for growth.
• Maintain and update the sales pipeline, ensuring accurate and timely reporting of performance and conversion results.
• Support the development and execution of commercial activation activities that generate new leads and strengthen IKEA for Business awareness.
• Identify and propose process improvements to enhance sales efficiency and the client experience.

Requirements

• Ability to communicate confidently and clearly in English and Thai.
• Passion and knowledge of home furnishing, interior design, retail and communications with IKEA identity.
• Good analytical and numerical skills, presentation and negotiation skills and decision-maker with good problem-solving experience.
• Ability to prioritize and organize work in order to making the most efficient use of resources available.
• Creative, commercial visual competence with a keen eye for aesthetics.
• Self-starting, self-reliant and motivated with a proven ability to work as part of a team as well as independently.
• Possesses their own car and holds a valid driver’s license.

Benefits

• Employees can work remotely