Design and implement social media strategies aligned with business objectives.
Create engaging content including text, images, videos, GIFs, reels and stories;
Monitor and respond to comments, messages, and mentions; foster engagement and build relationships with followers.
Recommend, buy, and manage social media boosted and sponsored content and advertisements.
Track performance metrics such as reach, engagement, follower growth, click-through rates; generate reports.
Work with marketing team members and member banks to execute integrated campaigns.
Handle escalations or negative feedback professionally, protecting the brand’s reputation.

Bachelors degree in Marketing, Digital Marketing, Communications or a related field is required.
3-5 years of experience in managing social media for multiple accounts and clients is required; agency experience is preferred.
Strong understanding of social platforms, algorithms, and best practices
Proven ability to develop visually compelling, brand-forward content including motion graphics and short-form video.
Excellent written communication skills and an elevated editorial sensibility is required.
Strong organizational skills with the ability to manage multiple projects and deadlines is required.
Experience managing content creator programs that fuel social growth is required.

Social Media Associate

Key skills