Co-own and scale our event engine together with our Event Marketing Manager, driving the event strategy, calendar and priorities while executing events end-to-end.
From a booth at major trade shows to smaller Sitoo-hosted events and webinars.
Coordinating with Sales and Partner to define objectives, audiences, narratives, and success metrics.
Coordinate and execute direct marketing (DM) campaigns to priority accounts and segments, using a mix of digital and offline channels to open doors and nurture relationships.
Analyse local retail trends and buying behaviour in the UK, turning insight into clear recommendations for campaigns, messaging and tactics.
Identify local customer case studies and support their creation by working with customers, sales and content to bring UK success stories to life.
Run local competitor analysis and keep our UK competitive intelligence sharp
including creating and updating battle cards that help our sales teams win.
Support the Head of Content by feeding in local insight, themes and ideas so our global content and campaigns align with what really matters to UK buyers.
Build and manage ABM programmes for priority accounts
mapping stakeholders, aligning them with the right content and touchpoints, and working closely with sales on co-ordinated account plays.
Bring your own skills to the table
whether that’s strong writing, creative concept development, packaging content into reusable templates, or something else that gives our marketing an extra lift.
Requirements
Be UK-based and experienced in B2B marketing, ideally in SaaS, tech or a complex solution environment.
Have experience running campaigns and helping out with events
you’re comfortable rolling up your sleeves and getting into the details.
Understand the basics of account-based marketing and enjoy working closely with sales on targeted programmes.
Be confident in turning market and competitor insight into practical next steps and clear recommendations.
Enjoy collaborating with content and creative colleagues, feeding them insight and helping shape campaigns that resonate locally.
Have a knack for organisation and project management
you’re the person who keeps things moving and makes sure nothing falls through the cracks.
Be open, positive and up for having fun while doing great work.