Own the end-to-end SEO strategy for a portfolio of affiliate websites across iGaming and related verticals.
Drive the growth of traditional iGaming affiliate sites through content strategy, link building, and conversion optimization.
Identify high-impact acquisition and growth opportunities through deep keyword, market, and competitive analysis.
Lead keyword strategy, site architecture, internal linking, and on-page optimization across multiple properties at scale.
Work closely with the different teams to implement technical SEO frameworks that drive measurable organic growth.
Monitor, report, and optimize all SEO activity ensuring search traffic converts into measurable revenue and ROI.
Stay ahead of search engine algorithm developments, particularly as they relate to domain authority, content quality, and affiliate publishing.

5+ years of SEO experience with a proven track record of scaling organic traffic across competitive, high-stakes verticals.
Proven experience managing and growing traditional iGaming affiliate sites such as casino review platforms, betting comparison sites, or similar — including link building, content strategy, and conversion optimization.
Deep knowledge of the iGaming affiliate space
Proven ability to build and scale new initiatives from zero — not just maintain established sites.
Advanced proficiency in Ahrefs, SEMrush, Screaming Frog, and Google Search Console, with the ability to turn data into clear, actionable roadmaps.
Strong commercial instincts — you understand that rankings are a means to revenue, not an end in themselves.

SEO Manager – Affiliate Sites

Key skills