Establish and lead the enterprise strategy for Alternative Channels and Distributor Management, aligning long-range growth priorities with OLIPOP’s broader commercial and brand strategy.
Manage channel portfolio P&L, making high impact decisions on selling story, investment, tradeoffs, and resource allocation to drive top and bottom line results.
Lead the development and execution of Joint Business Plans across customers and distributors, ensuring clear ownership, disciplined execution, and measurable outcomes.
Shape and lead OLIPOP’s national and regional distributor strategy, strengthening partnerships with broadline and specialty distributors to unlock scalable distribution and execution.
Build and lead the Distributor Management function, establishing standards, operating rhythms, and governance that enable consistent performance as the business scales.
Serve as a senior connector across Sales, Marketing, Operations, Finance, and Supply Chain, influencing decisions that span multiple functions and carry enterprise level impact.
Navigate complex, ambiguous tradeoffs with strong judgment; balancing near-term execution with long-term growth and brand health.
Represent OLIPOP externally with customers, distributors, and partners, influencing outcomes in highly visible, high stakes settings.
Build, lead, and develop a high performing team, coaching leaders and setting a clear bar for accountability, ownership, and performance excellence.
Establish scalable sales frameworks and routines, bringing best in class selling discipline and consistency that enable teams to execute effectively and advance enterprise growth objectives.
Requirements
12+ years of progressive leadership experience in (combined) Alternative Channels, C-store Foodservice, and Distributor Management within CPG organizations.
Proven track record of enterprise level P&L ownership, driving profitable growth across complex customer and distributor portfolios.
Experience building and scaling functions or capabilities, not just managing existing books of business.
Thrives in ambiguity and growth, leading with curiosity and a development mindset while flexing approach, priorities, and teams to meet the needs of a scaling business.
Demonstrated ability to influence senior leaders and external partners, navigating ambiguity and high stakes decisions with maturity and confidence.
Strong commercial judgment, analytical rigor, and comfort making decisions that have long-term business impact.
Leadership style that balances decisiveness, collaboration, and accountability in fast-growing environments.
Drives high impact negotiations with customers and distributors, balancing partnership and performance to deliver outcomes that strengthen relationships and advance enterprise priorities.
Operates effectively in a fully remote, highly collaborative environment using tools such as Teams, Slack, and Zoom.