Lead the end-to-end strategy, design, implementation, and maintenance of internal sales tools, with focus on CRM platform.
Define the CRM roadmap in partnership with Sales, Revenue Operations, Marketing, Product and Engineering.
Oversee CRM data integrity, user adoption, workflow configuration, and integration with downstream analytics and reporting systems.
Design and lead automation strategies that reduce friction in sales processes.
Direct and empower the team to analyze critical data sets that drive new capabilities.
Collect and analyze large datasets from various sources, ensuring accuracy and relevance.
Partner with functional leadership to develop consultative solutions.

Bachelor’s degree in Business, Operations, Analytics, Computer Science, or a related field.
10+ years of experience in analytics, sales operations, or technology roles.
7+ years of people leadership experience.
Demonstrated experience with CRM platforms (e.g., Salesforce) including design, administration, or strategic ownership.
Experience leading or sponsoring sales automation or process improvement initiatives.
Knowledge of Microsoft tools and systems.
Desire to work in a fast-paced environment across multiple domains.

Health benefits including medical, vision and dental coverage.
401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
Live Better U education benefit program for associates.

Senior Director, Data Analytics – Sales Analytics & Tools

Key skills