Key skills
AILLMProject ManagementCommunication
About this role
Role Overview
- Own the engine that makes Shuru visible, credible, and discoverable
- Build and scale the inbound lead engine — quality pipeline, not vanity metrics
- Run structured experiments across channels
- Build SEO strategy: keyword architecture, topical authority, technical hygiene
- Improve Shuru's presence in AI-generated answers
- Create long-form assets optimized for search and buyer intent
- Manage Shuru's LinkedIn company page with a consistent presence
- Plan and oversee video content — scripting to distribution
- Use AI tools for ideation, drafting, and repurposing
- Own the editorial calendar and content ops
Requirements
- 2-5 years of experience in inbound marketing or growth strategies
- Strong understanding of SEO, LLM, and content marketing
- Proficiency in data analysis and metrics tracking
- Experience managing LinkedIn company profiles
- Skills in video content creation and distribution
- Experience with AI tools for content generation and marketing
- Ability to work independently and as part of a team
- Excellent communication and project management skills
Benefits
- Greenfield ownership — build the inbound function from scratch, no legacy to inherit
- Work directly with management — no middle management between your ideas and the people who decide
- Technically credible brand — AI, data, and product engineering give you genuinely interesting material to work with.
- Global audience — building for Founders and CTOs across the US, UK, and Europe from India
- Career-defining scope — what you build here will compound