Senior Director of Sales, Pure Play

Role Overview

• Designs and delivers on long range strategic growth plans by business and season that achieve pure play revenue, operating income and overall performance for North America.
• Plays key leadership role in collaborations with Merchandising teams to deliver product assortments across categories that meet pure play sales objectives for key launches, seasons targets and site-specific promotions.
• Accountable for Sales team inputs and insights for the monthly/seasonal forecasting process. Ensures direct reports are accurately forecasting/planning account needs and opportunities given marketing support and planned investments, current inventory levels, industry trends, competitive dynamics, and current sell through trends.
• Must have intimately knowledge and understanding of the data analytics, marketing investments and program effectiveness, and inventory status of all products across all pure play accounts. Pulls insights from account feedback, industry/category trends, product sales data, and marketing campaign statistics and results. If Sales, Planning, and I&E (marketing) Pure Play team is not aligned, this role is responsible for raising this to the General Manager and in all key meetings within the monthly forecasting process for final decision.
• Optimizes product mix to improve profitability and meet pure play revenue targets.
• Oversees the development of and provides direct supervision to the North American account management team across Canada, the United States and any future expansions. Provides guidance and indirect supervision to the Inventory Sales Planning team.
• Drives the Pure Play seller strategy and process improvements leveraging brand values in collaboration with the Market Place and Pure Play team, Sales, Legal, and other key stakeholders.
• Assesses the North American pure play landscape and utilize performance data and insights to prioritize expansion opportunities that optimize and accelerate growth.
• Leverages data to aligning pre-season bookings with annual and long-range plans, meet monthly product shipping goals, and manage profit and loss.
• Identifies opportunities to maximize pure play business growth, manage cost and increase brand awareness.
• Determines long range planning strategy with Global Marketplace team to align with Corporate initiatives.

Requirements

• Bachelor's Degree in Business, Marketing, Management, or related field required.
• Master's Degree in Business Administration or equivalent advanced degree preferred.
• Minimum ten (10) years of experience in sales, account management or related field. Experience in footwear industry preferred.
• Minimum three (3) years of key account management experience in digital or eCommerce Pure Player marketplace.

Benefits

• competitive total rewards strategy
• numerous benefits and perks
• specific health and welfare benefits